5 Reasons why material choice matters for stickers and labels

Ordering stickers can be confusing. There are dozens of materials to choose from. Do you need a glitter label? A white sticker? Or maybe paper stickers? How are you meant to choose?

We are here to help you. We have collected five reasons why you should not underestimate the material choice and what to look out for to help you find your perfect material match.

1. Material choice can affect how long stickers and labels last

Some materials are just made to last longer than others. If you want your stickers or labels to stay looking good for a long time, you’ll want to choose a material that is known for its longevity. Vinyl is a great choice for stickers and labels that will be used outside or exposed to water because it is durable and water-resistant.

2. It determined the looks of your sticker or label

The material you choose will also determine the look and feel of your stickers and labels. Some materials, like paper, have a more natural look and feel more artisan, whereas others, like vinyl, can give your stickers and labels a more polished and sleek appearance.

3. It affects the perceived quality of your product

The material you choose for your stickers and labels can also affect how your customers perceive the quality of your product. If you’re selling a luxury item, using a high-end material like gold or silver for your custom stickers and labels can help reinforce the message that your product is of a higher quality.

4. It can limit how your product can be used

The material you choose for your stickers and labels can also determine where and how your products can be used. For example, if you’re selling a product that will be used outdoors, you’ll want to make sure that the material you choose can withstand exposure to the elements. The same goes for products that will be used in the shower or put in the dishwasher.

5. Material choice plays a role in the cost of stickers and labels

Finally, the material you choose for your stickers and labels can also affect the cost. Some materials, like paper, are less expensive than others, like vinyl. So, if cost is a factor in your decision-making process, be sure to take that into consideration when choosing a material.

So, before you decide on a material for your printed stickers, make sure you weigh all of these factors carefully to be sure you have found the right match for your product. Do you have more tips and tricks we should list? Let us know in the comments below.